Mastering Marketing Data: Reporting, ROI Evolution, and Ensuring Privacy

Our Director of Strategy Rachael Sauceman joined Brian Chaney, founder of ProLinkLeads, for the LinkedIn Live discussion “Mastering Marketing Data: Reporting, ROI Evolution and Ensuring Privacy.” The two chatted about the importance of bringing meaning to your data marketing measurement, building out your analytics strategy BEFORE you launch your next campaign, and how to be a good partner by really understanding and solving client problems, marketing and otherwise. 

Watch the Discussion on LinkedIn